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HÄXIVALEN - 2025

The local non-profit organization 040häxorna reached out to me with a vision; to create an event and meeting point for people who want to live a cyclic lifestyle; respecting and taking guidance from nature, the seasons and the planets. 


I worked on this project together with my design partner Max and this is what our work included:

- Branding incl. colours, fonts and brand manual

- Poster (also used as flyer) 

- Custom font for poster inspired by Nordic rune script

- Beer label for "Häxbrygd"

- Festival schedule poster
- Symbol collection

- Social Media Template - Carousel designs

- Social Media Template - Musicians + Market

- Social Media Copywriting

- Creating most of the posts and making sure that all post follows the visual language and tonality.

 

The result is clean while still speaking to the right audience with the typical fonts, colours, the natural lines imitating hand printed artwork and the rythm of nature.

TEMPLATE FRAME FOR MUSICIANS AND CO-CREATORS

TEMPLATE FOR INSTAGRAM CAROUSELS

TEMPLATE FOR MARKET VENDORS 

SYMBOL COLLECTION

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BEER LABEL

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PROGRAM

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